The fourth generation of AppleTV is completely revolutionary in the way the content on TV is consumed. Revealed on the September 2015 Apple Event, it brings a much intuitive interface to communicate with the AppleTV: Siri, a pioneer of voice interface with smart devices. With advanced and evolved Siri AppleTV enhances the user experience by an order of magnitude.
AppleTV is a digital media player and a microconsole, not a display device. AppleTV is an HDMI-compliant source device. To use it for viewing, it has to be connected to an enhanced-definition or high-definition widescreen television via an HDMI cable to the TV’s HDMI port, while the TV is in HDMI mode. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable TV for playing on the TV screen.
Its Wi-Fi capability is also used to receive digital content from the iTunes app using AirPlay or directly from iTunes Store, which is then streamed to the TV. It also plays digital content from the iTunes Store, Netflix, Hulu Plus, Now TV (UK only), YouTube and Vevo. It plays content from any OS X or Windows computer running iTunes, meaning the power point presentations, documents, files, photos,videos etc. from the computer can be streamed over to the TV via the AppleTV and have the content be seen gorgeous on the big screen.
AppleTV features a new touch remote allowing swipe-to-select functionality instead of the old remote’s arrow button, with integrated Siri support, and motion sensor. The Siri button on the remote allows several functions, including searching across providers for content, accessing additional metadata, and video/audio controls.
The 4th generation also uses a new operating system TvOS with an associated app store, allowing download of third-party apps for video, audio, games, and other content – initially from a limited range of providers on release, with others able to release further apps using new APIs allowing them to do so. A requirement of these apps and games is that they all must include interfacing with the new touchpad-enabled Siri remote. Craig Federighi said that TvOS is 95% based on iOS 9 with the interface and APIs being tweaked to support the big screen.
With the vision of Apps AppleTV has opened a world of possibilities. The design of apps to be usable on the big TV screen requires some serious thought though. What I love the most is watching games and matches from within the app that gives me unparalleled control over the real-time streaming. This is awesome! More so for my favorite UEFI football matches; even more when it’s Real Madrid, Barcelona or Chelsea.
The technical specifications are as follows:
Tim Cook took the stage and said “The future of TV is apps“. Here’s the new radical and revolutionary AppleTV intro.